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Director of



LEF Climbing is looking for a Director of Customer Advocacy to lead programs and events designed to fulfill the needs of our clientele. You will work alongside the Founders to develop initiatives that support the customer at every stage of the user journey. Our strategy aims to enhance communication channels between the business and the clientele, cultivate a greater sense of community amongst staff and member base, and empower our customers to act as collaborators and contributors.


The ideal candidate is a self-starter who thrives in an evolving organization. You should be known as a community builder and go-getter and have extensive experience in shift managing, team motivation, and operations in a sports and recreation environment. You must have a strong understanding of brand strategy and the art of crafting a concise, clear, and compelling message. You will be responsible for driving LEF business through excellent operational and team management. 



  • Deliver an exceptional customer experience and drive business by forming new relationships and engaging with loyal customers.

  • Serve as a passionate, knowledgeable brand representative who engages with customers and gives expert climbing and fitness advice.

  • Quickly become an expert on our programs for customers, and help develop new programs that maximize revenue and retention.

  • Push us! Proactively identify new opportunities to drive sales, improve customer experience, and create more efficient processes.

  • Partner with our team leaders to review business results, create/review budgets, and uncover insights to drive business growth.

  • Drive the business through entrepreneurial leadership and community building.

  • Build community, and help to plan, execute and host events.

  • Listen to customer feedback and share with the team. You will also take part in creating and implementing solutions based on the feedback.



  • Teammate - eager to help out wherever needed 

  • Restless - perpetually evaluate novel ways to deliver exceptional customer experiences

  • Courage - lead and stand up for the right choice, not the easy choice

  • Empathetic - a desire to do what is best for the customer, our staff, and the brand 

  • Entrepreneur - seek and embrace problems worth solving

  • Transparent - value open communication, regularly filling everyone in on where we stand

  • Innovative - come up with outside-the-box ideas that have the power to move the needle



If you’re up for this challenge, please send an email to including an up-to-date resume and personal essay. For the essay, consider the questions below:

  • What excites you most about this role, and what problems do you aim to solve?

  • What brand creates your favorite customer experience & why?

  • What is your personal mission statement?

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